Winston

Winston

American cigarette brand launched by R.J. Reynolds in 1954, now produced by Japan Tobacco International.

Brand History

Introduced in 1954, Winston was among the first successful filter-tipped cigarettes in the U.S. It became America's best-selling brand by 1966. The brand is now owned by Japan Tobacco International globally, while Imperial Brands controls U.S. rights.

Product Lines

Winston is known for its "No Additives" campaign started in 1997, emphasizing pure tobacco taste. The product range includes Winston Red, Winston Blue (lights), and Winston White (ultra lights).

Global Presence

Winston sells approximately 200 billion sticks annually across 130+ markets, making it the world's second-largest international brand by volume. It has strong positions in Eastern Europe, the Middle East, and Latin America.

Racing Heritage

Winston has a long association with American motorsports, beginning with NASCAR sponsorship in 1971 that lasted over three decades.